idoit

For a brief moment I thought of i + Do It = iDoIt. I even like how it sounds when you pronounce it: I Do It. I typed ‘idoit’ into Google for a search and suddenly realized my folly, as Google politely asked me “Did you mean: idiot?” That could have been a disaster in the making. Kinda like the old Chevy Nova that didn’t sell well at all in Latin American communities because in Spanish “no va” means “doesn’t run”!

Although it’s jumping the gun a bit, I’m trying to figure out a name for my upcoming Task/Project Management application for the Mac. I’ve internally called it iProject, but a quick Google search comes up with a product that I think is made in Germany. I’ve tried the combination of adding “i” + any common related term: Task, Todo, GTD… everything there has been taken. Granted, my product doesn’t have to start with the letter “i” but I wanted to emphasize my own design goals which are (a) to have something that is as simple and easy-to-use as it is powerful and (b) an incredible level of integration and “plays well with others” with the existing iCal and other Apple applications.

For a brief moment I thought of i + Do It = iDoIt. I even like how it sounds when you pronounce it: I Do It. I typed ‘idoit’ into Google for a search and suddenly realized my folly, as Google politely asked me “Did you mean: idiot?” That could have been a disaster in the making. Kinda like the old Chevy Nova that didn’t sell well at all in Latin American communities because in Spanish “no va” means “doesn’t run”!

I’m happy to entertain any application name recommendations. Until then, I’m going to keep calling this thing iProject.

Author: Murray Todd Williams

I live in Austin, Texas. I'm enthusiastic about food, wine, programming (especially Scala), tennis and politics. I've worked for Accenture for over 12 years where I'm a Product Manager for suite of analytical business applications.

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